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Insights

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TransCard Insights provides our clients with the ability to target prepaid market segments by leveraging a unique blend of exclusive business intelligence.


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Through our partnership with a pioneer in psychographics, we have enhanced data captured from over 250 business relationships (7,500 data points per household) by securely blending tens of millions of prepaid cardholder transactions to produce a confidential, proprietary profile of prepaid prospects throughout the country.

This extraordinary database takes the guesswork out of marketing and empowers our financial institution clients to precisely identify, quantify and execute on prepaid program opportunities for GPR (General Purpose Reloadable), Payroll and Gift Cards.

View or download the Insights brochure.

Insights Brochure